Photography by Michelle Mosqueda

Lauren Remington Platt

Founder, Vênsette

| Tribeca

If you’re anything like us, your first professional make-up experience went hand-in-hand with your first major life event (yes, school dance) and probably went a little something like this: you ran over to a department store, made a beeline for your favorite make-up counter (MAC, obviously), entrusted the counter-appointed artist with your virginal face, then high-tailed it home so you could promptly de-blush and re-shadow for fear of looking like a child pageant star. Appointments at acclaimed salons made early-to-mid adulthood slightly better (for a price), though whether or not you’d quasi-resemble that Angelina Jolie print-out by appointment’s end was always a gamble. But that was then— before former-hedge-fund-analyst-turned-beauty-trailblazer Lauren Remington Platt founded Vênsette, her at-home beauty app bringing seasoned hairstylists and make-up artists to your door at the swipe of a button. The ingenious service offers clients a menu of pre-styled looks— think 1920’s film noir curls to Grace Kelly-inspired scarlet lips— which not only takes the guessing out of end results, but also makes Vênsette surprisingly affordable (think $100 for hair; $150 for make-up). Launched in 2011, the beauty business now spans NY, LA, SF, Miami, the Hamptons and Silicon Valley… talk about changing the face of an industry (pun intended). Here, Platt sits down with CITIPHILE to reveal her little black book on NYC.

NEIGHBORHOOD STANDBY: Locanda Verde (MAP IT, BOOK IT, x)— it’s the coziest spot in town and I can’t get enough of their ricotta appetizer.

COFFEE OR TEA: Coffee at Sant Ambroeus in the West Village (MAP IT, BOOK IT, x).

ALL-TIME FAVORITE RESTAURANT: JG Melon (MAP IT, x). There’s no better comfort food (or French fries) in the city.

COCKTAIL DE LA NUIT: A celebratory flute of champagne at Bemelman’s Bar (MAP IT, x) at The Carlyle — particularly in the fall and winter.

AFTER-WORK HAPPY HOUR: The Marlton Hotel (MAP IT, BOOK IT, x)—it’s right near the Vênsette offices.

GIRLS NIGHT OUT: Dinner at Narcissa (MAP IT, BOOK IT, x), then my apartment for late night.

MUSIC PICK: Paul’s Baby Grand (MAP IT, x) plays the best music—a mix of oldies and pop.

BEST BRUNCH: The Odeon (MAP IT, BOOK IT, x) for the outdoor seating and the frisée salad with egg on top. 


HEALTHY STAPLE: Taboonette (MAP IT, x). I love their vegetarian pita.

GUILTY PLEASURE: Billy’s Bakery (MAP IT, x) for icebox cake.

NY’S BEST-KEPT SECRET: Dollar pizza.

FIRST THING I MISS WHEN I’M AWAY: The constant energy.

REGULAR AT: Mulberry and Vine (MAP IT, x). It’s a delicious, local and healthy to-go spot right near my apartment; great vegetable and grain salads.

DATE NIGHT STANDBY: Minetta Tavern (MAP IT, BOOK IT, x)—the most reliable burger and martini.

DELIVERY GO-TO: Nobu Next Door (*Location now closed).

TO ESCAPE AND UNWIND: I head to my family’s horse farm in New Jersey.

SUMMER GETAWAY: Sardinia, Italy. Don’t miss the exquisite lunch (and dessert) at Cala Di Volpe (x) or my favorite hotel in the world, Il Pellicano (x).

CLOSET CHECK: My style is a mix of uptown classic with downtown irreverence. I love to shop at Ralph Lauren on the Upper East Side (MAP IT) and at Acne in SoHo (MAP IT).

BEST HOST/HOSTESS GIFTS: For practical home accessories, I head to Steven Alan (MAP IT, x); for beautiful books, Assouline (MAP IT, x).

BEAUTY BLACK BOOK: Vênsette (BOOK IT, x). Our on-demand artists are available 24/7 for hairstyling and make-up application.

FIT PICK: SoulCycle (MAP IT, x) and running along the West Side Highway.

ULTIMATE NY MOMENT: Taking a rickshaw through Times Square during rush hour en route to a black tie event. CP

Lauren’s New York

From L to R: First Row: Il Pellicano; Acne sunglasses; Book by Assouline; J.G. Melon. Second Row: Icebox cake from Billy’s Bakery; SoHo; Pumpkin tortelli at Locanda Verde; The Marlton Hotel.


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